Novatex Blog
  • Try Our Newest Bale Calculator
  • Search
  • Menu Menu

Novatex and the creative encounter with Antonello Ghezzi.

Exhibition: “Venire alla Luce” at the Lercaro Museum in Bologna and short- film clips “E dargli spazio” by Giulio Filippo Giunti

Novatex met the artistic duo in 2020 following an intuition of Nadia Antonello and Paolo Ghezzi. Their vision—that the hay bales scattered across the fields could glow at dusk in a sort of “night land-art”— captivated us. It sparked a challenge inspiring us to design a special net that could make this magic. The result was a luminescent mesh able to capture the light and release its gentle radiance throughout the night.

If there is one thing that fascinates our company, it is the technological challenge. The experimentation phase was far from simple and required countless tests and trials. The challenge came from trying to create nets capable of wrapping the ‘light bales,’ while working with new-generation nets that are increasingly lightweight and designed to reduce environmental impact. By reducing the amount of plastic, in fact, there is also less luminescent material that can be incorporated.

Driven by a deep-rooted spirit of innovation, Novatex embraced this challenge with determination. We worked to fine-tune both materials and chemical components in a way that could result both efficient and sustainable, aiming to create a luminescent net that was not only bright, but also strong, reliable, and capable of delivering the outcome we all envisioned.

Everyone’s efforts were remarkable, and after a long period of fine-tuning, the artwork finally came to life. An artwork shaped and nurtured with passion, different from the initial intent, elaborated through a deep change of direction.

Yesterday, at the opening of the exhibition, the Novatex team and all the other partners, who had accompanied the project from its earliest steps, stood together to celebrate the artwork created by the artists Antonello-Ghezzi and Giulio Filippo Giunti.

Novatex is proud to have played a tangible role in bringing the project to life, culminating in the exhibition “Venire alla Luce”.

We extend our warm thanks to Nadia Antonello and Paolo Ghezzi, along with the film director Giulio Filippo Giunti, for choosing us as one of the main partners in realizing their inspiring artworks.

Visit the exhibition for free at the Lercaro Museum in Bologna, open from December 12, 2025, to February 15, 2026

#VenireAllaLuce
#Novatex
#AntonelloGhezzi

For more details about the exhibition:

https://www.fondazionelercaro.it/venire-alla-luce/

Visit Antonello Ghezzi’s website:

www.antonelloghezzi.com

  • Novatex Italia | Technical Team tests the Novatex Luminescent net wrap on the baler
  • Novatex Italia | Luminescent net wrap
  • Novatex Italia | Antonello-Ghezzi's Exhibition "Venire alla luce"

Welcome to Novatex Blog

› Legal

  • Privacy Policy
  • Cookies

› About

  • Novatex Italia International
  • Novatex Italia IT
  • Agri Novatex UK
  • Agri Novatex Australia
  • Agri Novatex France
  • Agri Novatex Polska
  • Agri Novatex Canada

Recent Posts

  • Luminescent hay bales. Novatex supports the project of Antonello Ghezzi artistic duo. 12 December 2025
  • Happy birthday, SDGs! 25 September 2024
  • Buon compleanno, SDGs! 25 September 2024
  • Fresh Film by Novatex, il film avvolgipallet aerato 5 June 2024
  • Novatex carries out a tree planting project for CO2 reduction 5 June 2024

Archive

  • December 2025
  • September 2024
  • June 2024
  • May 2024
  • September 2023
  • July 2023
  • April 2023
  • May 2022
  • August 2021
  • July 2021
  • May 2021
© Copyright Novatex Italia 2021 - All rights reserved.
  • Novatex Italia International
  • Novatex Italia IT
  • Agri Novatex UK
  • Agri Novatex Australia
  • Agri Novatex France
  • Agri Novatex Polska
  • Agri Novatex Canada
Happy birthday, SDGs!
Scroll to top
Novatex Blog
Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}